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Omtale
Gain invaluable advice from brand managers, psychologists, academics and other experts, on identifying the elements of a successful brand and applying them to your own to win the competitive edge.
Detaljer
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Utgivelsesdato:
03.05.2011
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ISBN:
9780749462871
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Språk:
, Engelsk
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Forlag:
Kogan Page Ltd -
Fagtema:
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Litteraturtype:
-
Utgave:
2 Revised edition
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Sider:
304
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Høyde:
21.3 cm
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Bredde:
14.1 cm
