Bestselger 
I salg
Leveringstid: 7-30 dager
Handlinger
Beskrivelse
Omtale
Examine 100 of the world's most spectacular brand disasters, including Enron, Pan Am, smokeless cigarettes and Bic underwear, and learn valuable lessons to ensure a healthy existence for your brand.
Detaljer
-
Utgivelsesdato:
03.05.2011
-
ISBN:
9780749462994
-
Språk:
, Engelsk
-
Forlag:
Kogan Page Ltd -
Fagtema:
-
Litteraturtype:
-
Utgave:
2 Revised edition
-
Sider:
256
-
Høyde:
21.2 cm
-
Bredde:
17.3 cm
