Truth Be Told : How Authentic Marketing and Communications Wins in the Purposeful Age
Innbundet
I salg
Leveringstid: 7-30 dager
Handlinger
Beskrivelse
Omtale
Harness the opportunities for marketing in the age of purpose and learn why it's so important to be a 'truth teller' by creating authentic communication campaigns, generating honest content and avoiding accusations of 'purpose washing'.
Detaljer
-
Utgivelsesdato:
03.04.2021
-
ISBN:
9781398600188
-
Språk:
, Engelsk
-
Forlag:
Kogan Page Ltd -
Fagtema:
-
Litteraturtype:
-
Sider:
264
-
Høyde:
60.5 cm
-
Bredde:
16.5 cm
