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The International Business Environment and National Identity

Gladkikh, Tatiana

Routledge Studies in International Business and the World Economy

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Leveringstid: 14-30 virkedager

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The International Business Environment and National Identity is based on interviews with Russian and British business travellers whose views on their national identity and the role of global business in shaping it offer a new insight on our understanding of the impact of global forces on contemporary society.

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