Strategy : Critical Perspectives on Business and Management

Omtale

Whilst there are a wide number of competing definitions of strategy there is a consensus about its importance and about its ability to determine whether a company succeeds or fails.This is the most comprehensive collection to date on all aspects of strategy.The collection:* explores different conceptions of strategy, from the classical, rational models of Porter, through the empirical, emergent emphasis of Mintzberg to the competence based models of Grant and others* considers the relationship between strategy and other subjects including economics and organisational studies* covers key new developments including scenario planning, networks and strategic groups and knowledge* looks at the implications of globalization and international management* examines key strategic decisions including diversification and mergers and acquisitions.With a new introduction by the editor and an extensive index, this collection is an invaluable reference tool and teaching aid.