Inspiring Green Consumer Choices : Leverage Neuroscience to Reshape Marketplace Behavior
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Leveringstid: 7-30 dager
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Omtale
Shape the consumer's mindset using insights from neuroscience to trigger purchasing behavior that maps to their intention to buy sustainable products and services.
Detaljer
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Utgivelsesdato:
03.09.2021
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ISBN:
9781398601000
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Språk:
, Engelsk
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Forlag:
Kogan Page Ltd -
Fagtema:
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Litteraturtype:
-
Sider:
232
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Høyde:
15.6 cm
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Bredde:
23.3 cm
