
Navigating Marketing Decisions for Sustainable Growth
Contemporary Management Practices Innbundet Engelsk
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Contemporary Management Practices
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Innbundet
Leveringstid: 7-30 dager
Omtale
Using real-world case studies and future-forward trends, this book explores how businesses can harness the power of Industry 4.0 technologies—AI, IoT, blockchain, and big data—to develop sustainable marketing strategies.