
Expanding Disciplinary Space: On the Potential of Critical Marketing
9781032925639 Key Issues in Marketing Management Heftet
14.10.2024
Engelsk
I salg

Leveringstid: 7-30 dager
Omtale
Focusing on a new and developing field, this text provides an overview of the development of marketing thought and the emergence of critical marketing. It covers a range of topics important to a critical marketing or contemporary issues in marketing course, including a number of topics (e.g.