Winning the Global TV News Game
Carla Brooks, Johnston
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Leveringstid: 3-10 dager
Handlinger
Beskrivelse
Omtale
Winning the Global TV News Game (1995) examines the worldwide TV news revolution of the 1990s, dealing with live TV news as an industryconsumer relationship. Its a marketing approach focusing on regional markets across the globe, looking at industry players and the hardware they had put in place. Much of this analysis is told by leading news media professionals who describe the latest thinking and newest developments in their own words.
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Utgivelsesdato:
22.12.2023
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ISBN/Varenr:
9781032607757
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Språk:
Engelsk
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Forlag:
Routledge
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Innbinding:
Innbundet
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Fagtema:
Kunst
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Serie:
Routledge Library Editions: Broadcasting
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Litteraturtype:
Faglitteratur
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Sider:
340
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Høyde:
23.4 cm
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Bredde:
15.6 cm
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