
Ethnography in International Business : Learning from the Field
Brannen, Mary Yoko
Forventes utgitt
Handlinger
Beskrivelse
Omtale
Understanding how culture impacts international business is crucial for organizational learning, growth and renewal. This coursebook, replete with examples from everyday organizational life, is an invaluable ethnographic resource for researchers, teachers, organizational consultants, and global strategic managers in international business.
-
Utgivelsesdato:
31.10.2025
-
ISBN/Varenr:
9781009224956
-
Språk:
Engelsk
-
Forlag:
Cambridge University Press
-
Innbinding:
Heftet
-
Fagtema:
Samfunn og samfunnsvitenskap
-
Litteraturtype:
Faglitteratur
-
Sider:
400