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Public Relations in the Gulf Cooperation Council Countries : An Arab Perspective

Kruckeberg, Dean Almutairi, Talal

Routledge New Directions in PR & Communication Research

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Leveringstid: 7-30 dager

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This book presents a clear picture of contemporary PR practice in this region, providing a background on the evolution of public relations in each GCC country. It shows how environmental factors (historical, cultural, socio-political, and economic) influence practice in the region.

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