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Fox Populism : Branding Conservatism as Working Class

Peck, Reece

Communication, Society and Politics

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Leveringstid: 14-30 virkedager

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This book traces the historical development of Fox's counter-elite news brand and reveals how an iconoclastic news style was crafted by fusing two class-based traditions of American public culture: populist politics and tabloid journalism. Through this style Fox successfully reframes narrow, conservative political demands as popular and universal.

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