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Inviting Latino Voters : Party Messages and Latino Party Identification

Connaughton, Stacey L.

Latino Communities: Emerging Voices - Political, Social, Cultural and Legal Issues

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Leveringstid: 7-30 dager

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Latino's increasing numbers and their uncertain voting behaviors have enticed Democrats and Republicans to actively court this demographic group, seeking their partisan identification. Through in-depth interviews with campaign strategists, a quantitative analysis of Latino-oriented television advertisements and a survey of Latino citizens, this project examines these efforts.

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