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The Retail Environment

Simmons, Jim Jones, Ken

Routledge Library Editions: Economics and Society

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The Retail Environment (1990) takes a fresh look at the American retailing system. It describes and explains retailing, with a particular emphasis on the problem of store location, and combines a spatial approach to consumer demand with a corporate and institutional view of supply. Linking the theoretical and applied traditions of location analysis, it uses a wealth of real-life examples to illustrate its theoretical points.

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